Press Release


Majid Al Futtaim Egypt partners with valU to introduce exclusive installment plans for a more convenient shopping experience

Shop now and pay on a monthly basis using valU at any of Majid Al Futtaim's shopping malls in Egypt
The service is available at Mall of Egypt, City Centre Almaza, City Centre Alexandria and City Centre Maadi



Majid Al Futtaim, the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia, has partnered with valU – MENA’s first shop-on-installments Fintech – to provide shoppers with exclusive monthly installment plans using the valU application. The partnership will allow customers to shop now and pay later in a seamless process.

The valU app provides users with a one-stop platform to shop from over 3,000 stores, service providers and websites that include a range of vendors — from fashion, furniture and appliances to healthcare and travel. Customers can make purchases from select Majid Al Futtaim outlets at their own convenience by downloading the application, signing up and activating the account at the nearest valU booth. With programs of up to EGP 150,000, customers can shop from available brands and select the payment plan of their choice between 6 to 60 months.

Commenting on the partnership, Philip Evans, Managing Director of West Region Shopping Malls at Majid Al Futtaim — Properties, stated: “At Majid Al Futtaim, we are dedicated to providing innovative solutions that establish enhanced shopping experiences for our customers. Our partnership with valU will ease the payment process, allowing shoppers to handle their payments more efficiently and at their own convenience."

He added: “Customer experience is at the centre of our decision-making process, which is evident with the launch of our omni-channel platform that aims to meet the public's rising demand for online services. Ahead of the holiday season, and as we welcome in the New Year, we remain committed to creating great moments for everyone, everyday across all of our properties and assets. Providing the Egyptian community with payment alternatives is a testament to our efforts, easing the purchasing process for all.”

Mohamed El Feky, Chief Executive Officer at valU commented, “We are pleased to partner with Majid Al Futtaim, a world-renowned entity that shares a common vision of constantly enhancing shopping experiences for clients. With three locations across Cairo and one in Alexandria, the partnership will allow us to collaborate in two key geographies to provide flexible payment plans in an unmatched shopping atmosphere in all of Majid Al Futtaim’s renowned destinations.”

Majid Al Futtaim's visitors across all four shopping malls in Egypt can benefit from an exclusive 10% cashback from December 22, 2020 until January 10, 2021 as part of the launch campaign with valU, one of many exclusive offers in store for the new year.

The service will be available at all Majid Al Futtaim outlets starting December 22. To learn more about valU, please visit: